Tag Archives: market survey

Rents Always Go Up!

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By now we’ve all heard the famous quip thrown around by an online celebrity talking about equity markets in the United States: “stonks always go up!” Although it’s not true when talking about individual stocks, it’s definitely true when talking about broad-based indices such as the S&P500, at least over multi-year periods. There has been much discussion in Ontario about… Read more »

Question: How Fast Will New Rentals Be Absorbed?

To start, let’s state the obvious: the easiest way to ensure your new rental building leases quickly and starts generating revenues as soon as possible is to ask rents which are affordable or ‘attainable’. But few, if any, developers have the luxury of asking rents that the bulk of renters can afford. The reality is that every developer, given development… Read more »

Question: What Rents Can New Rentals Get?

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Choosing asking rents for new purpose-built rentals is one of the key tasks which developers need to get right if they want their new rentals to be successful, both in terms of being absorbed into the housing supply in a timely manner, and in terms of generating the highest possible rent revenues. If your rents are too low your building… Read more »